AD HOC Consulting is able to offer a strategic vision 360 ° of the business activities of the partner companies, managing and optimizing even the whole execution process: from identifying the target audience, and the design of the communication plan and its operational development. With extensive experience in strategic marketing and operational AD HOC Consulting provides comprehensive advice to companies of any size or category, using highly skilled professionals in different spheres of competence.
Strong know-how of a highly specialized AD HOC Consulting operates nationally and internationally with a team of motivated professionals and skilled workers and innovative way of working which aims to get the emotional involvement of the consumer to make the product life-message.
The client's needs combined with a careful study of the scenario leading to the development of a creative concept consistent with the strategic approach and the subsequent execution of the operational plan.
Each work has its specificity, each customer has its own history: our aim is to always create the proposed AD HOC and unprecedented traveling on an innovative, scalable and proactive.
Unique, AD HOC Consulting offers the possibility to measure in a tangible way the redemption of each event through the concrete response from the trade channel company, our exclusive methodology allows us to test a value of tangible ROI every event planned.
Events, special operations and sponsorships:
AD HOC Consulting manages the sponsorship of major events, both nationally and internationally, from sports to cultural events and music. Sponsorships are designed, researched, developed and managed so as to guarantee the greatest possible visibility to the partner: always innovative and original ideas can hit and affect a wide audience, helping business partners to enhance the best possible investment carried out.
Media strategy & insight
Analysis of the brief and specific business, study and verification of context media and creative targeting, insight and projection of results. The basis of any successful campaign is an effective audience targeting activities through the case study of the communication channels. We have in-house service, access to any media research and experience to provide a full analysis of each segment of the media market. We regularly evaluate the performances of the audience and the effectiveness of the means. This allows us to identify and manage both the new opportunities that the potential pitfalls.
Economic optimization of planning across all media proposed. Available research and the customer experience are invaluable in our process of interactive media planning. We believe that building an effective campaign, targeted branding, reputation or direct response, requires a layered approach by which guarantee effective media plans in all facets of advertising vehicles.
Media buying & auditing
Strategy of buying and using a single dealership. Support for the buying and auditing in case of direct purchase by the customer. We are convinced that the business of media buying is a skill in which the most obvious way to get the best value is not necessarily the most beneficial. Through our strong relationships with publishers and advertising agencies, we are able to negotiate competitive prices and compare the value of different advertising vehicles, in order to provide the media plan ever cheaper.
We concessionaire for the advertising of Ulisse, Maxim and Dimensione Benessere.
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Promomagic is a sticker made from a resinous material, with great adhesive strength that it does not release any type of sticky residue or corrosive that it can damage the surface on which it is placed. Promomagic is a new offline media can promote a brand, a game, a website and quant 'other. Feature that makes Promomagic unique can be used indefinitely. Two are the components (postcard + promomagic) to obtain a conveying the message effective.
AD HOC Consulting is a specialist in brand building, able to work effectively on multiple levels of communication: communication strategy, advertising and creative consulting, implementation campaigns ATL, BTL material realization, naming & brand design.
AD HOC Consulting offers effective services integrated media relations: public relations, media relations and digital PR for the national and international market. For each customer we build a team tailor-made according to the needs and the extent and the type of interventions, choosing partner agencies professionals from time to time most suitable for the management of individual projects - in function of experience, industry expertise, linguistic and disciplinary.